3CS designed and launched a new website for News 1st. The solution brings a new design language and philosophy to news websites in Sri Lanka, putting the News 1st website in a class of its own. Sleek, minimalist and based on a deep analysis of user behaviour and data, the new site delivers mobile and desktop versions that are visually captivating. The news is the hero on every screen, making it a refreshing change from cluttered competitor websites.
We worked in close collaboration with the News 1st team over several months to develop this cutting-edge new design. We would like to extend our thanks to the Chairman and Managing Directors of Capital Maharaja, Chevaan Daniel – Group Director, Buddhika Senasekara – Head of Digital, Lalanthi Rajapaksa – Manager Marketing & Social Media, Kanthaverl Mayooran – Director Digital, Senduran Radhakrishnan – General Manager Digital, and the News 1st Team for working tirelessly with us to deliver an extraordinary web solution.
News 1st is Sri Lanka’s premiere news organization, reaching every corner of Sri Lanka and providing comprehensive reports on local and global events. News 1st has a global reach of over 200 countries. News 1st fearlessly ventures into new areas in journalism, leading other media organizations in the country.
The website is designed with a superior user experience (UX) as the key objective. Over the medium term we aim to increase visitor traffic to the site, increase global reach, improve engagement and improve interaction with users of the site. The site is also closely integrated with social media channels. It is fully responsive and compatible with all mobile devices and platforms. As with every 3CS solution, the website runs on state-of-the-art infrastructure, and has been highly optimized for search engines.